by DEG Productions | May 12, 2022 | DEG Productions NY
Interesting article about the state of TV media advertising…(hint: it’s demise was premature)… Summary. Pundits have long predicted the demise of traditional advertising. However, it is alive and well and headed for growth for the first time in a...
by DEG Productions | Dec 28, 2020 | DEG Productions NY
For DEG Direct Response 2019 was a good year. For many reasons, 2020 was even better, under tough circumstances, with an incredible variety of campaigns we produced airing in heavy rotation regionally and nationally. Our dedicated team is deep with multiple Creative...
by DEG Productions | Nov 7, 2019 | DEG Productions NY
2019 was a banner year for advertisers, the companies that buy the media and in some cases, the companies that develop the creative campaigns like DEG Direct Response. Looking ahead a bit, what does 2020 hold for all of the above? Will companies continue to spend on...
by DEG Productions | Feb 2, 2018 | DEG Productions NY
As everyone knows, “content is king” and video is now the undisputed king of kings on the web. More than ever companies are looking to create a video or series of videos that show how their company, products and services work and why they have advantages over their...
by DEG Productions | Jan 29, 2018 | DEG Productions NY
For inventors or entrepreneurs who have a product or service they want to sell on Direct Response Television, knowing where to get started and who to trust is a real issue. The Direct Response Television or DRTV market, for short, is an exciting, risky and sometimes...